![]() In the United States alone, TikTok currently has close to 95 million users. Since videos can only be between 15 and 60 seconds long, entertainment and engagement are both optimized - which is part of the reason that TikTok is so popular. To discover new content, users can follow specific creators and use hashtags. User content ranges from DIY and craft videos to sketches and dance routines. On the app, creators can use a ton of sound effects, filters, and music to record short clips. TikTok is a popular social media app based in China that’s grown immensely in popularity over the last couple of years. Below, we elaborate on the most recent findings and give you tips on mitigating TikTok’s risks. On top of that, experts note that the app is especially harmful to younger users.Īfter taking a close look at TikTok, we have to say that the privacy risks and security concerns are considerable. When it comes to privacy and security, many condemn the amount of data that gets collected via TikTok, as well as its potential ties to the Chinese government. The app is fully driven by user engagement with refined algorithms matching content to your personal interests.Īlthough TikTok is wildly popular, with a global audience of 750 million monthly users, the app has also been a cause for concern. ![]() On TikTok, users can create and share short-form videos using a variety of filters and effects. TikTok is an extremely popular social media video app owned by the Chinese tech company ByteDance. ![]()
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